Business
Drivers
by Fahren
Articles, interviews and resources for leaders who are driving digital transformation
Have the titles Interim Marketing Leader or Fractional Marketing Leader come up as you’ve considered temporary support in marketing roles for your organization? They may sound similar, but the terms are not interchangeable. Implementing one when you need the other could end up costing your organization in the long run. You might need an Interim…
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Featured Resources

By Kent McDonald
You want to make your teams more effective and you want to make sure everyone in your organization is focused on the right things. A sure fire way to do that is to change the model to organize your work from project based to product based. That seems easy to say, but it can be…

By Jim Cuene
TL;DR: Middle leaders (Directors, VP’s) who are driving digital change have really tough jobs, and need support for building their own leadership skills . We’re doing some research into the support leaders need. Over the last few years we’ve worked with and supported dozens of leaders who are at work inside companies large and small,…

By Brent Swanson
How to Shift Your Funding Structure to Ensure You Don’t Run Out of Time and Money When leading your organization through an Agile-based product transformation, a key decision you’ll make early on in the process is determining how your products are funded. A project is not a product. Projects are intentionally finite and have a…